Vorsprung durch BEHAVIORAL ECONOMIIICX
For deeper insights, better customer experience, stronger customer relationships.
MIIICX is a management consultancy for Behavioral Customer Experience
We take customer experience to the next level of evolution
We identify behavioral barriers and decision blockages.
We focus on what’s really important,people..
Customer experience as an economic differentiation factor and growth driver
of companies will compete based on CX in the coming years.
of customers are willing to pay a higher price for a better CX. **
of CEOs believe that they are better at CX than the competition. 8% of their customers agree.***
* Source: Gartner, 2017 / ** Source: CEI 2018 / *** Source: qualtric / Bain & Company 2018
We develop unleveraged company success potentials through behavioralCX strategies
The better the customer experience, the stronger the customer retention.
The stronger the customer retention, the more sustainable the company's success.
What makes us better
Why simply WHY is not enough
Knowledge of needs and wants is a necessary prerequisite. But that is not enough. Why we do NOT do even if we want it is the relevant question that will take us further.
You need a reliable foundation in order to understand why people don’t act the way we would like them to do. Scientific findings from psychology, economics and computer science are MIIICX’s centerpiece.
Overview and insights
Our Behavioral Customer Intelligence platform HORIIIZON allows a completely new point of view on customer behavior, existing knowledge and existing data.